Hi Sylvia,
I don't believe I ever gave the impression the market is too saturated.
That goes against what I understand regarding how business on eBay works.
Essentially, it does not matter how many people are selling an item, in general. The idea is if you are the best seller, you will win, no matter who is selling.. For instance, I sell one product called the "TV Projector Kit". I have been selling it for YEARS. At first, there were like 3 of us selling it. Over time, there have been HUNDREDS who have tried to compete with me. Guess who is left? Me and some of the guys who have been around for years.. The fact is the best sellers are the ones that made the money. Even there was a time when there was a FLOOD of sellers, about 25 of them. EVEN THEN, I was making good money. There was even one seller abusing the rules and listing about 100 auctions, but it did not last long.. He was gone after a couple months..
HOW TO SELL EBOOKS:
ALL you have to do is simply be smarter than your competition. That is essentially all there is to it. Below, I show you how to do this.
DID I SEND THE BELOW BEFORE? AND IF I DID, DID YOU READ IT? IT WILL TELL YOU HOW TO DO IT.
If you have any questions on any step, I can elaborate till the cows come home, as I have done this process back and forwards so many times, I know it by heart.
TO GIVE YOU AN IDEA: I know one guy, who was selling an eBook on "Gambling Techniques". He was selling them for about $10 to $15 a pop. He was selling about 10 a DAY. Thats about $100 to $150 a day.. That is ONE EBOOK. Don't believe the bullcrap you can't make good money, unless you are selling many eBooks. It is simply not true.
These give a crash course in writing very good sales ad copy. These are very effective techniques that I have taken directly from books I have bought on the subject.
QUALITY:
1. Find one of the better, more popular, higher priced or potentially higher priced eBook to sell. Whether or not they sell at a high price, try to gage the "value" to the customer, as you can often sell at a high price next to a competitor's low price and STILL get the sale and I will tell you why below.
2. Write a good advertisement per the tutorials above.
3. Brainstorm all the categories.
4. Brainstorm all the keywords.
HOW TO KNOW WHICH EBOOK TO SELL:
* Look for one in the list that seems like someone "might" pay a good chunk of money for AND would seem like many would want it.
* Then, do searches on eBay using related keywords to that eBook. FIRST, do not be shocked if you see it selling for a low price. The key is that they have fallen for the "low price trap" believing no one will buy if its a higher price. Its a bunch of bull. To clearly demonstrate this to you, consider my "Powerseller Coaching" I sold you. There are MANY selling similar products for low prices. But, you bought from me, right? Now, ask yourself, if I would have sold it for $5 bucks to you, would you have thought it was worth anything? Probably not? WHY? Here is the SECRET. Its so simple.. Basically, you write a SOLID AD and then back up the ad with a SOLID PRICE. You build up the value in their mind and meet the value with a price..
I explain the above, below, in more details:
A. Designing a "Solid" Ad using Sales Copy Writing Techniques.
B. Adjusting the price.
C. Expanding and Selecting the Best Categories.
D. Expanding and Selecting the Best Keywords.
"A" is probably the easiest. Basically, use standard sales copy techniques to write your ad. What I did was goto a book store, find a book on writing "sales copy" or "sales ads". Could be one of those "Sales Ad Writing for Dummies" books.. It might take you a full 4+ hours to write a killer ad, but once you are done, you will have to do little editing to it in the future. Just read the book, or skim it, highlight the good stuff and apply it to your ad. I have a "crash course" on my website:
http://www.saledaddy.com/memberspro/ if you want to just do the basics..
"B" Is like a lab experiment.. "B" is actually the last thing you do of all the steps.. Basically, figure out A, C and D and then just pick a good B to start out.. Then, over time, maybe every week, try a new price, see how the sales go. ALSO, higher prices sometimes can bring in MORE sales, so never hesitate to try higher prices and lower prices.. The idea is to analyze the "profit" that the prices generate.. The one that generates the highest profit is the one you keep.
"C" and "D" are also rather simple, if you do them correctly. For categories, basically you just do searches for related items and look to the left side menu on the search result page, and it will list all the categories they are listed in. Also, you can just navigate through all the main categories to see which categories throughout all the categories relate to your product.. Generally, you should be able to find a BARE minimum of 3 to 5 categories to list one product in.
For keywords, its simple also, if you know what you are doing.. Basically, one good method is to just open MS Word and just start brainstorming related keywords to your product.. Make sure to think of famous words that relate, including competitor brand names that you can somehow put a word or two of in the title.. So, you can use the Thesaurous on MS Word to give you even more words than the ones you just brainstormed.. THEN, you can go over to Overture's Keyword Suggestion Tool to see how popular the words are and to find other popular words that are related:
Believe it or not, if you just do trial and error with the above, you can easily after a month's time have solid sales and profit on various products you resell over and over..
You have seen some of my products, right? Some of them I have been selling since I started selling on eBay practically! I am STILL selling them for profit!
ALSO, once you have done the above several times over a couple years, you get SO GOOD at it that you practically don't have to do ANY trial and error..
You will have to do a little still, but it is far easier and you can do it sometimes in a week or two's time..
Sincerely
Tony
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Sylvia Rolfe <sylviarolfe@hotmail.com> wrote:
HI,
Like I said in my last email I am not sure what exactly I want to sell as I
am really novice at this but I wanted to give it a go.I was thinking ebooks
but like you said that market is kinnda saturated but Id like to try and
make ago of it. Im sure with my creativity I should be able to make things
stand out beyond the rest. ( Plus you said your business was to do with
ebooks and that way I would at least have the starting base that was
mentioned in the auction). I will probably need the help beyond just
coaching because as I said I am pretty new to this but was hoping to somehow
make at least somewhat of an income without having to leave my home. (Being
that I have 3 children with one on the way).If you could get back to me and
we could get started as soon as possible it would be greatly appreciated.
Sylvia Rolfe
