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Conscious Business: How to Build Value Through Values (9781591795179): Fred Kofman: Books. Praise for CONSCIOUS BUSINESS Conscious Business is a fundamental book for our times. Few ideas have been more insidious in the industrial era than the fragmentation between right livelihood and economic success. We are running out of time to integrate the material and the spiritual worlds. Fred Kofman offers a unique set of tools to do it.--Peter Senge, MIT professor and author of The Fifth Discipline Fred Kofman is a genius with a heart as big as his brain, if that's possible. In this remarkable book, Fred takes us on a thrilling tour through what business would be like if it had both a heart and a mind--a conscience and a consciousness. The result is a practice of business that transforms you and your world.--Ken Wilber, philosopher and author of A Theory of Everything Fred has been an inspiration, helping connect responsibility and integrity to create the freedom leaders need to succeed.--Daniel Rosenberg, Chief Operating Officer, Yahoo! Inc Consciousness has a real and deep business impact. Learning how to work in full congruence with our values has inspired every person in my team to be a better professional--and a better human being.--Sheryl Sanders, Vice President, Global Online Sales and Operations, Google Fred has been a true partner in our efforts to build a conscious organization, helping us move from aspiration to implementation. His advice is never easy, but always worthwhile.--Eugenio Beaufrand, Vice President, Microsoft Latin America Conscious Business translates the tools of organizational learning into day-to-day business applications. Both at Chrysler and at DTE Energy, Fred's work has allowed us to shift our culture faster, but with much greater sustainability than any other effort.--David Meador, Senior Vice President of Finance, Detroit Edison

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