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Product Description
Guerrilla Marketing for Job Hunters 2.0: 1,001 Unconventional Tips, Tricks and Tactics for Landing Your Dream Job (9780470455845): Jay Conrad Levinson, David E. Perry, Darren Hardy: Books. Jay Conrad Levinson is the author or coauthor of the more than 32 books in the biggest series of books on marketing in history. His books appear in 60 languages and are required reading in many MBA programs worldwide. Jay taught guerrilla marketing for 10 years at the extension division of the University of California in Berkeley. He was a practitioner of guerrilla marketing in the United States--as senior vice-president at J. Walter Thompson, and in Europe, as creative director at Leo Burnett Advertising. He has written monthly columns for Entrepreneur and Inc., a syndicated column for newspapers and magazines and online columns published monthly on the Microsoft and GTE web sites.David Perry - Nicknamed the Rogue Recruiter by The Wall Street Journal, David Perry is a veteran Head-hunter, closing more than 1000 projects, with a 99.7% success rate, and negotiating more than $184M in salaries. He is frequently quoted on trends and issues regarding executive search, recruiting and HR in leading business publications including The Wall Street Journal, New York Times, Fortune, Forbes, Canadian Business, Computer World, EETimes, HR Today, and appears regularly as an executive search and labor market analyst on radio and television across North America. David is the author of Guerrilla Marketing for Job-Hunters 2.0: 1000 unconventional Tips, Tricks and Tactics to Land Your Dream Job [Wiley 2009], Guerrilla Marketing for Job-hunters: 400 unconventional Tips, Tricks and Tactics to Land Your Dream Job [Wiley 2005] and Career Guide for the High-Tech Professional: Where the jobs are and how to land them [Career Press 2004]. He is immediate past Vice Chair of the Canadian Technology Human Resources Board and was on the board of the Software Human Resource Council for 5 years. He is HR Policy Advisor for the Canadian Advanced Technology Alliance (CATA), David graduated from McGill University in 1982 with a BA in Economics and Industrial Relations.
Shipping Weight: 2 pounds
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