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How: Why How We Do Anything Means Everything (9781118106372): Dov Seidman, President Bill Clinton: Books. Guest Review: Daniel H. Pink on How Guest Reviewer Daniel H. Pink Daniel H. Pink is the author of the New York Times bestsellers Drive and A Whole New Mind. His books have been translated into 32 languages. Something's gone wrong. Our economy has stalled in ways that defy historic precedent. Institutions we once revered we now distrust. Consumers have lost confidence in their prospects as deeply as citizens have lost faith in our politics. What happened? In this remarkable book, Dov Seidman offers one of the most compelling answers I've encountered. Our challenges may seem like end-of-life crises, he says. But they are really way-of-life crises caused by the nature of the relationships that connect us to our fellow human beings and our planet. In other words, the sense of disarray we feel emerges less from our circumstances than from character. For too long we've allowed situational values to trump sustainable values – and now we're contending with the aftermath. The good news is that Seidman, who has applied his philosophy from the executive suite to the factory floor for almost 20 years, offers a path out of the morass. Recalibrating society’s rewards and punishments or tightening its laws and regulations isn't enough. We must return to principle as the foundation of our behavior. In the twenty-first century, he writes, principled behavior is the surest path to success and significance in business and life. One of the many things I like about HOW is that Seidman writes with the sagacity of a philosopher, the acuity of a lawyer, and the practicality of a CEO. (No surprise there. He happens to be all three. He even calls himself a moral philosopher in a suit.) In particular, he makes a persuasive case for the comparative advantage of principled behavior. In a world where competitors can swiftly match your price and mimic your processes, the one remaining source of differentiation is how executives and employees behave. Taking the low road might have been an option in the past. But today -- when technology leaves us morally interconnected and private behavior quickly enters the public record -- the high road is, by far, the better course. The new, expanded version of Seidman's classic could not arrive at a more opportune moment. Haven't you grown weary of being told that greed is good and that some companies are too big to fail? Wouldn't it be wonderful to begin hearing that principle is good and that some companies are too sustainable to fail? That day can arrive – sooner than we suspect -- if all of us rethink our own behavior and heed the wisdom of HOW. Q&A with the Author Author Dov Seidman Why is your HOW message today more timely than ever? All progress now depends on How. We have entered the Era of Behavior. Of course our behavior has always mattered, but in today’s world, it matters more than ever and in ways it never has before. We live in a more connected and interdependent world. Yet we tend to speak about the world in amoral t[7216] My friend Dov Seidman has dedicated his life's work to studying how people conduct their business and their lives. As we settle into the twenty-first century with all of its unique challenges . . . it's clear that people worldwide will rise or fall together. Our mission must be to create a global community of shared responsibilities, shared benefits, and shared values. This new focus will require all of us to think about the how, and to find new ways to take action to solve the global issues that none of us can tackle alone.—From the Foreword by President Bill ClintonDov Seidman's How is a brilliant social-ethical study. It simplifies for the reader the complexity of vital challenges facing humanity today. Students and teachers alike will profit from reading this book.—Elie Wiesel, Nobel Peace LaureateDov Seidman basically argues that in our hyperconnected and transparent world, how you do things matters more than ever, because so many more people can now see how you do things, be affected by how you do things, and tell others how you do things on the Internet anytime, for no cost and without restraint . . . and so it must be with us. We need to get back to collaborating the old-fashioned way. That is, people making decisions based on business judgment, experience, prudence, clarity of communications, and thinking about how—not just how much.—Thomas L. Friedman, New York Times columnistA trained moral philosopher, Dov Seidman has built a highly successful business on the theory that in today's wired and transparent global economy, companies that 'outbehave' their competitors ethically will also tend to outperform them financially.—Fortune magazine“In his book HOW Mr Seidman explained why he feels behaviour (as opposed to the more fashionable management notions of engagement or motivation) is the key to organisational success….Thought leadership, and big ideas, are rare. But here is a challenging thought for you. Outbehave, outperform, outgreen – or out you go.”–The Financial Times Business Life columnist Stefan Stern“The book has understandably received a second wind, propelled by the global economic turmoil. Books like Seidman’s on the importance of trust and building and strengthening corporate reputation are being heralded as the voices of sanity.”–Economic Times journalist Arati Menon Carroll“Dov Seidman captures the power that Ray Kroc instilled in us at McDonald’s from the day he opened his first restaurant in 1955—a culture based on values puts the customer first. In today’s world, focusing on the ‘how’ is critical to accelerating momentum. HOW is required reading for anyone seeking enduring success in business or life.”– Jim Skinner, CEO, McDonald’s Corporation“In HOW, Dov Seidman takes the idea of 'success' even further, redefining it as a quest for significance. Isn't that what we all really want? To have a positive impact, to make a difference, to excel? To do that you have to achieve significance, and Seidman brilliantly shows you HOW. This book will change your life in profound ways.”–Author Marcus Buckingham“Dov Seidman’s book introduces you to the world of how in a way that will revolutionize the way you think about, assess, and experience success.”– Former Chief Learning Officer, Goldman Sachs and former head of leadership development at GE, Steve Kerr
Shipping Weight: 2 pounds
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