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Marketing Research (9781118074619): Carl McDaniel Jr., Roger Gates: Books. Driven by one simple mission-to help teachers teach and students learn-Wiley provides current solutions in flexible formats that seamlessly integrate into your business courses.Our commitment to currency, Global Issues, Sustainability and Learning Outcomes supports more meaningful teaching and learning. Experience the Wiley Difference in Business today:www.wiley.com/college/sc/currencyYou have more options than the traditional textbook. Consider an eBook, loose-leaf binder version or a custom publication. Learn more about our flexible pricing, flexible formats and flexible content at www.wiley.com/college/wileyflex

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