Could not connect to Amazon
Product Description
Media Planning Workbook (9780844235028): William Goodrich, Jack Sissors: Books. In Jack Z. Sissors' thirty-plus years of teaching media planning strategy at Northwestern University, he created and edited The Journal of Media Planning and directed many influential media symposia. Previous to joining Northwestern, he worked for Leo Burnett and other advertising agencies.
Shipping Weight: 2 pounds
| 
(
) 
