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Product Description
Win: The Key Principles to Take Your Business from Ordinary to Extraordinary (9781401323998): Frank I. Luntz: Books. DR. FRANK I. LUNTZ is one of the most respected communication professionals in America today. He has written, supervised, and conducted almost two thousand surveys, focus groups, and instant response dial sessions for corporate and public affairs clients here and in twenty-one countries. He has advised more than two dozen Fortune 500 companies, including Anheuser-Busch, Coca-Cola, FedEx, General Motors, Kroger, Lowe's, McDonald's, Pepsi, and Samsung. His associations and philanthropic clients include AARP, the Bill & Melinda Gates Foundation, and the U.S. Chamber of Commerce. Dr. Luntz is the first resource media outlets turn to when they want to understand Americans. His recurring segments on MSNBC/CNBC during the 2000 election cycle won an Emmy. In addition to his TV work, he has written for The New York Times, The Washington Post, and The Times of London. He is currently a regular on Fox News, where he can be seen almost daily. Dr. Luntz lives in McLean, Virginia.
Shipping Weight: 2 pounds
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